3 Powerful Tactics That Motivate Customers To Buy
It’s difficult to reach your buisness goals if you don’t have the right materials and/or the information to help your buisness reach the success it’s capable of. These 3 insights will help you generate the buisness you’ve always dreamed of.
motivators, customer buying, selling
Wooing customers is a little bit like dating. No, you can’t present the engagement ring on your first date!
There’s a two-way relationship that grows one step at a time before it leads to the church doors. You can’t rush it… you can’t skip it… if you’re looking for the satisfaction of a life-long commitment.
Getting to know your date, or getting to know your customer takes a little time and effort. The personality, likes and dislikes of each date are different, but customers share some commonalities that you, the marketer, can grab onto.FREE INFORMATION
Give them what they want, and they’ll become the loyal, life-time customers that make your business prosper.
1. Forget About Selling… Put The Emphasis On Buying
People like to think that all of their buying decisions were reached due to their own great ideas and skillful shopping. Hey, no one is fond of a pushy salesman.
A salesman who “HELPS” them discover the best buy for their buck on the other hand, is a hero.
Really, when a person walks into your place of business, they are most likely thinking of making a purchase before they get there. You don’t have to persuade them to buy. Continue reading “BABY BOOMERS GENERATION — STARTING AN ONLINE BUSINESS — 3 POWERFUL TACTICS THAT MOTIVATE CUSTOMERS TO BUY”
Building a business is no easy task. This easy to read step by step guide provides an outline to starting a business in just four easy ste
Creating a successful and profitable business is no easy task. It’s reliant on many outside factors, including competition, timing and demand, which you have very little to no control over at the beginning.
Assuming all of these outside factors are in your favor, having a sound business plan can lead to having a successful business. Here are five steps to consider when you’re building your business from the ground up:
1. Determine your business. What are you selling?
This question isn’t as easy to answer as you may think. For example, Nike is in the sportswear business, but the truth is that when you buy a pair of Nike shoes and a t-shirt at the mall you’re buying a lot more than sportswear — you’re buying an image, a feeling.
You’re buying the Nike brand. Richard Thalheimer, the former CEO of The Sharper Image and the founder of RichardSolo.com, has worked in specialty retail for more than 30 years.
When asked what business he’s in, he’ll tell you “convenience” or “innovation” before he specifies any particular industry, and he’s built one of the most powerful brands in America.
Keep in mind, there’s more to a product than, well, the product. Your brand is what sets your product apart from your competitor’s.FREE INFORMATION
2. Select your market. Who are you selling to?
This step is a bit less interpretive as the first, though equally important. Who are you selling to? or more importantly, what do you know about this person? Understanding your consumer is a key to success. What do they do? Where do they hang out? What do they watch on television?
These are just a few of the questions that you should be able to answer about your consumer. Knowing the answers to these questions can answer a lot of questions of your own when it comes to a devising a marketing strategy.
Richard Thalheimer understood his market for The Sharper Image, probably as well as they understood themselves.
From an article in the LA Times, Tracy Wan, who was president and chief operating officer under Thalheimer says “Richard has the amazing ability to figure out the things that people want to have.” This ability to perceive your consumer’s desire can only be a result of knowing them like your neighbor. Continue reading “MILLINIEANS GENERATION — STARTING A BUSINESS — BUILD YOUR BUSINESS WITH FOUR EASY STEPS”