Your Small Business Web Site
A web site is a crucial ingredient of your marketing strategy because it can widen your target market to include anyone who has access to a computer and the internet. So, how can you reach some of those internet surfers, and how can you capture some of the billions spent in ecommerce?
small business web site, small business website
A web site is a crucial ingredient of your marketing strategy because it can widen your target market to include anyone who has access to a computer and the internet.
Almost 60% of Canadians had access to the internet at home in 2003, and around 8 million had regular access to the internet from somewhere, either at home, at work or at school.
And that’s just in Canada. Ecommerce sales from Canada were $7.2 billion, and we only captured 4% of the global ecommerce market! So, how can you reach some of those internet surfers, and how can you capture some of that $7.2 billion spent in ecommerce?
First, you build it
The first step is designing your website. If your company already has business cards and letterhead, it’s best to design your website around them. A matching corporate identity and website helps with branding.
I like uncomplicated websites, with a simple layout and easy navigation. A nice, simple layout, with good graphics, balanced look and good color combinations is my #1 goal when designing a small business web site. EARN ADDITIONAL INCOME – CLICK NOW
Remember to use graphics sparingly and to optimize them for your website because internet surfers are impatient. If your page loads too slowly, they’ll leave.
Navigation should be easy to find and to use, and it should be consistent from page to page. I’ve left more than one site frustrated because I couldn’t easily find their navigation. Continue reading “GENERATION XYZ — YOUR SMALL BUSINESS WEB SITE — EARN ADDTIONAL INCONE”
BE WARNED MILLINEALS — THE USA ECONOMY DUE TO PRESIDENT OBAMA POLICES HAS
GIVEN AMERICANS 10 PLUS YEARS OF ECONOMIC GROWTH. THE GREAT ECONOMY IS THE
LONGEST SUSTAIN GROWTH IN THE HISTORY OF THE USA. IT IS NOW SLOWING.
4 THINGS TO DO NOW TO PREPARE FOR THIS COMING RECESSION
PAY DOWN DEBT
THE FOURTH IS TO WATCH CNBC, FOX BUSINESS, BLOOMBERG. AT LEAST READ THE BUSINESS
SECTION IN A NEWSPAPER. GET A SUSCRIPTION TO MONEY MAGAZINE, SUCCESS. THE
RECESSION WHEN IT ARRIVE PROBALY WILL BR WORSE THAN 2008 DUE TO THE FACT AMERICIANS
HAS 12 TRILLION DOLLARS IN DEBT, THE FEDERAL RESERVE, TRILLIONS OF DEBT AND FEDERAL
GOVERNMENT OVER 23 TRILLION AND THE GLOBAL ECONOMY WHICH SHOULD BE HELPFUL IS
SLOWING EVEN FASTER THAN THE USA,
LISTEN, READ, LEARN AND PREPARE. Continue reading “MILLINEALS GENERATION — THE GLOBAL AS WELL THE USA ECONOMY IS SLOWING. A RECESSION IS POSSIBLE IN 2020”