GENERATION XYZ — STARTING A BUSINESS –ASPECTS OF CREATING A MOBILE CONCESSION BUSINESS — STARTING A BUSINESS ON A SHOE STRING

Aspects of Creating a Mobile Concession Business

This article offers advice on how to make a mobile food service business as successful as possible. By considering the aspects of location, food type, and advertising, you can make sure your business booms to its best potential.

concession trailer, mobile kitchen, business, food vending

The ability to be one’s own boss and make lots of money doing it is all part of the American Dream. An up and coming segment of the small business world is food concession vending.

This is a form of food service that does not involve being stationary. Mobility is the key to the food concession industry. The ability to pick up and move whenever you have an event or want to switch locations is paramount in this business; which brings attention to the fact that there are several things needed to begin a concession business. STARTING A BUSINESS — CLICK NOW
One of the first important things is location. Another important aspect is choosing the type of food you will serve. One more vital thing to consider is advertisement.

One of the first things to consider when starting a food concession business is the location where you will set up your vending equipment.SPARETIME/PART-TIME RESIDUAL/PASSIVE INCOME BUSINESS — CLICK NOW

Continue reading “GENERATION XYZ — STARTING A BUSINESS –ASPECTS OF CREATING A MOBILE CONCESSION BUSINESS — STARTING A BUSINESS ON A SHOE STRING”

SELF-EMPLOYED — GENERATION MILLINEALS — GIVE YOUR BODY AND MIND A BREAK — VACATION/DOWNTIME/R&R

5 Good Reasons a Self-Employed Professional Should Take Vacation

So you think you’re not justified in taking time away from your business because you’re self-employed? Here are five great reasons why you should definitely take a vacation.

business, self-employment, vacation, peace of mind, good business management

So you think you’re not justified in taking time away from your business because you’re self-employed? Here are five great reasons why you should definitely take a vacation:

1. Physical down time

You work hard to grow and maintain your business. Trying to be superhuman will certainly take its toll if you allow it to. Give your body a break by taking in some R&R. STARTING A BUSINESS

2. Mental down time

Your days are filled with busy, sometimes even hectic, day-to-day activities related to your business.

If you don’t allow yourself to get away from it once in a while, your peace of mind and general well-being will most definitely suffer. Get out and play. Your mind will thank you! Continue reading “SELF-EMPLOYED — GENERATION MILLINEALS — GIVE YOUR BODY AND MIND A BREAK — VACATION/DOWNTIME/R&R”

THE GREATEST GENERATION — ARE YOU READY TO START YOUR OWN BUSINESS? THE 4 KEY QUESTIONS YOU MUST ASK —

Are You Ready To Start Your Own Business? The 4 Key Questions You Must Ask

How can you make sure that you are among the winners rather than the losers in this high stakes game? The answer is inside of you. You must ask yourself four key questions to determine whether your own small business will survive and thrive.

business, starting a business, small business, entrepreneur, home business, working at home, working from home

Every year millions of people answer “Yes” to that question and every year that answer costs many of them money, time, confidence, and heartbreak.

The Small Business Administration estimates there are 580,900 new small businesses opening each year and that number does not include the small one-person entrepreneurships that pop up every day.

However even if you are your business’s sole employee then there is still something to be learned from the SBA’s numbers.

According to the SBA, two-thirds of new businesses survive at least two years and 44 percent survive at least four years.

Two of the key factors in the businesses survival and ability to thrive: the owner’s education level and the owner’s reason for starting the firm in the first place.

How can you make sure that you are among the winners rather than the losers in this high stakes game? The answer is inside of you. You must ask yourself four key questions to determine whether your own small business will survive and thrive.FREE ADDITONAL INFORMATION — CLICK NOW

1. Are You Ready

Have you mentally prepared yourself for the switch from employee (or student or whatever label fits you currently) to boss. You are going to be the one making decisions now about everything from office products to product line.

This total control is one of the driving forces behind many people who take the plunge into starting their ownbusiness but it is also one of the elements that drives new entreprenurs crazy.

When you start out there is an endless list of decisions that need to be made and new questions crop up every day.

Even more important you will need to remember that in a small business you will wear many hats. Even if you manage to start out with one or more employees you will each fulfill more than one role in your new business.

And if you are running a one-man or one-woman show then you serve in every capacity from file clerk to maintenance crew to salesman to CEO. Can you handle switching from task to task and role to role like that? Are you willing to make those switches?

Similarly, have you prepared your family and friends for this switch in attitude. Your life is going to change — probably pretty drastically — and that change can have a positive or negative impact on your family life and social interactions.

It will make things much easier if your friends and family are supportive going into the process.

2. Where Is Your Niche?

Have you identified your niche yet? One of the reasons many businesses fail is that they fail to focus on a target audience.

Yes if you are a major discount chain then you can sell everything from peanuts to wallpaper but this type of business requires vast resources that just aren’t available to the small business.

But small businesses dominate the marketplace (creating more than 50 percent of the private gross domestic product last year) by finding a different approach — a niche.

Knowing your niche means you are better able to find, target, and maintain your customers as well as provide the best possible goods and services to that customer base.STARTING A BUSINESS

That focus is one of your best chances to not only survive but to thrive in a very competitive marketplace.

3. What Is Your Plan Of Action?

Another key factor in the survival and ultimate success of your business is how much planning you do before you open your electronic or physical doors. You need to decide if your business will be based on the internet or include more traditional models.

Are you going to work full-time or part-time at your new business? Are you going to hire help or go solo? Have you written (or at least outlined) your business plan? Dreaming, thinking and planning can save you much trouble and waste later when things are hectic and problems strike.

Planning can also help keep you focused and to balance your spending and time.

4. Who Are You Going To Call?

At some point, no matter how experienced a business person you are, you will need help. You will need support, advice, tools, or information — or all of the above. One of the beautiful, and most frightening, aspects of growth is that it can lead you to places you never imagined.

No matter how much planning and experience you bring to your new position as CEO the unexpected will arise. How will you cope with this? It is important to recognize that no business is an island.

It is not failure to seek help. Failure is when your business shuts down because you didn’t get the help you needed. Continue reading “THE GREATEST GENERATION — ARE YOU READY TO START YOUR OWN BUSINESS? THE 4 KEY QUESTIONS YOU MUST ASK —”

GENERATION MILLINNEALS — THE LARGEST GENERATION — STARTING BUSINESS AT A RATE OF OVER A MILLION A YEAR — READY TO JOIN THEN — BUSINESS OWNER

Are You Derailing Your Business with Details?

Focusing on details over goals is the cause of countless business failures. How do you make sure that you’re keeping your focus where it belongs? This article uses a lesson from childhood to remind us of where – and how – to focus to help our businesses succeed.

internet marketing, details, setting goals, starting online business

Details can kill your web business. And I’m not talking about details killing your business from the standpoint of being careless about them.

While it’s true that being careless can hurt your business, everybody knows that (even if they don’t always put it into practice).

The way I’m talking about that details can kill your business is if you focus too much on them.

Say what?

How on earth can focusing too much on details hurt your business?

Ever tried to walk on a railroad track?

When I was a kid, my aunt and uncle had a house right next to a railroad track. My uncle once challenged me to walk on the track without falling off.

Hey, it’s not like walking a tightrope. That track was as wide as my feet. Should be no problem. So I started walking it, carefully watching my feet with each step to make sure I stayed on the track.

But I couldn’t get more than a couple of steps before I’d lose my balance and fall off.

My uncle taught me that the only way to walk that track successfully was to look at a point a ways down the track – not down at my feet. By setting a goal and focusing on it, I could walk on that track as easily as if I was walking right on the ground.

It was only when I focused on my feet that I tripped up.

It works that way with business, too. Our natural reaction is to put all our attention into “watching our feet” as we deal with this short-term detail and that. But when we do that, we “fall off the track” of where we wanted to go.

Now, I’m not saying that we should ignore the details of our business as we gaze wistfully toward our vision of the knock-out business we dream of building. You never get anywhere without taking step after step after step to reach your goal.

But you never get anywhere, either, if all you look at is the present step.

The point in the distance that you need to focus on is the need your audience has and the solution you have that will fill it. It requires you to understand your audience – who they are and what they need and what concerns stand in the way of them choosing your solution.

It’s way too easy for us to focus on details, namely, on the latest traffic building tips or tools, the latest bells and whistles we can add to our site. Details are usually driven by facts, and facts are something we feel we can learn and control.

Understanding the people who make up our pool of potential customers is a lot more scary. It requires us to step outside ourselves into the hearts and minds of other people.

Given the choice between dealing with predictable facts and details or dealing with unpredictable human nature, most of us will jump at dealing with facts any time.

But that just gets us stuck staring at our own feet as our feet inexplicably slip off the track. Continue reading “GENERATION MILLINNEALS — THE LARGEST GENERATION — STARTING BUSINESS AT A RATE OF OVER A MILLION A YEAR — READY TO JOIN THEN — BUSINESS OWNER”

RESPONDING TO COUSTOMERS CALLS TO INCREASE SALES — REPEAT BUSINESS–REFERRALS

RESPONDING TO COUSTOMERS — KEY TO BUSINESS SUCCESS

Call center script creation has many pitfalls that can leave your operators and your callers confused. Here are some suggestions for clear communication.

call center, answering service, customer service, script, communication, small business

At the beginning of my creative career, I volunteered as an overnight deejay at a college radio station. I loved playing the music and interacting with insomniac listeners, but I got a real kick out of reading the news.

I would tear copy straight off the wire service printer and if I was lucky, I had a producer turn that raw newsfeed into informational text that I read into the microphone.

The text was broken up into reasonable sentences that were designed for easy delivery over the air. When my producer didn’t show up for my shift, I did this myself I’d mark up the page, insert pauses, and emphasize the words and sentence clauses that I wanted to stress.

If I couldn’t be understood over a fuzzy and weak AM signal, then what was the point of taking five minutes at the top of the hour to deliver the news? I had a lot of fun and I learned how to “speak” all over again.FREE INFORMATION — CLICK NOW — BUILDING WEALTH

Whenever I do any live speaking today, I use the same exact techniques that I learned while the “On-Air” sign was flashing above the studio. I mark up my speech or the text passage I’m reading because I know that impact is everything.

If I lose my breath in the middle of a sentence, then it’s too long. If the last word of a sentence drops out inaudibly, my message is lost. If I stumble on an unfamiliar word or name, my audience loses confidence in my message.

Live telephone operators who work in call centers and answering services need the same help that any live speaker needs. It’s the job of the call center operator to communicate the client’s business image to the caller, and this begins with the first few seconds of the phone call.

Many small business owners’ needs never go beyond representatives answering their lines with “XYZ Company, may I help you?” and improvising the rest of the conversation to obtain the information that the client requests.

When clients upgrade their accounts to more complex services, it’s important that they create a script that works for both the company signing up for the service, the operator reading the script, and the customer.

Your sales representative is more than willing to help you create the best script to fit all of your sales or information inquiries.

Creating a call center script begins with the “answer phrase” and the same principles continue through the entire process of creating a logical script.

Here are some important items to keep in mind when you are creating your script:

• Avoid tongue twisters. Make your greeting as easy to pronounce as possible. “Doctor Perkowicz Peoria Plastic Surgery Plaza” isn’t easy to say, even for the native English speaker.STARTING AN ONLINE BUSINESS YOU CAN WORK FROM ANYWHERE/ANYTIME

Make sure that your operators know how to pronounce every part of your answer phrase, and the rest of the words in your script. Keep phrases brief and avoid repeating consonant sounds that will sound awkward over the phone or might lead the operator to stutter.

Go global. A “Good Morning/ Evening” greeting can work for some businesses, but not for all of them. If your company is doing business across time zones, think about using a simple “Hello, XYZ Company” for your customer on the other end of the globe.

Have an impartial friend or a trusted customer listen to your greeting, especially if it’s a long introductory message of more than a sentence or two.

Do you sound like a recording? If you give that impression to a caller, the person on the other end of the line might just hang up because she wants to talk with a live person, not a machine.

Keep all parts of your script brief and give the operator relaying your message time to breathe and sound like a live person when you create your script.

less is more. There’s a temptation to try and pack all the information about your company into your call center script, including providing an operator a copy of your frequently asked questions list (FAQ) so that he or she can quickly scan the file and answer 99.9 % of your callers’ questions.

However, this skill takes practice and training on the part of the operator and patience on the part of the caller. Long pauses to look up information, add expensive minutes to the call and are frustrating experiences for the operator and the caller alike.MORE FREE INFORMATION — CLICK NOW

Extensive account training is available through most call centers, if your budget permits.

If this resource is not an option for you, limit the information available to the operators to a few facts about your product or service, and let them know that it’s okay to ask callers if someone from the right department can return their call and answer their questions in depth.

Test. Call your account weekly and test to make sure that the operators are following your instructions, are handling your scripts the way that you expect, and are able to easily access the information that they need to take your calls.

After the honeymoon period with a new account, operators often grow lax and shorten your script, or improvise far beyond the call of duty. This can be detrimental to your business. Make sure that you follow up with your call center to make sure they are serving your needs.

Tweak, and tweak again. Review your script from time to time, and see if it’s still leading to action. Ultimately, your script should lead to a sale, an appointment a request for more information or further contact from your office. Continue reading “RESPONDING TO COUSTOMERS CALLS TO INCREASE SALES — REPEAT BUSINESS–REFERRALS”

GENERATION XYZ — ALL YOU NEED TO KNOW ABOUT ADSENSE TO BLAST YOUR INCOME SKY-HIGH — START A BUSINESS — START AN ONLINE BUSINESS

All You Need To Know About Adsense To Blast Your Income Sky-high!

These 7 direct to the point, no nonsense concepts and methods that you need to know and implement to make a decent perpetual income.

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From my personal experience and from speaking with many other publishers, it seems that many of them cannot even garner enough earnings to trigger off a payment from Google (USD $100).

This is really sad because many give up before even reaching the halfway mark. Imagine adding up all the quitters, the amount of advertising money Google would have pocketed without paying a cent!

Point #1 Find Your Niche.

You need to know about your topic or subject fully and be an at least knowledgeable on it. You write quality content, you get quality ads shown. It is as simple as that.

If you really found profitable niche on but know nuts about it, you can always use free articles (like this one) and post them on your site with their links on them of course. It is a easy and quick way to get quality content to your site.

Point #2 Laser Focused Theme.

You need to fully concentrate on your topic and area of interest. Do not deviate from it even a single bit! The reason behind this is to get the MOST relevant ads to your content which in turn will be the most likely to interest the visitor and get clicked on.

Point #3 Website Navigation.

Do not trick the visitor, do not confuse the visitor, do not attempt to hide the ad but do not ‘blast’ the ad at the same time.

Create your navigation in such a way that your ads appear unobtrusive and yet viewable. It is advisable to put more then one ad but do not cramp your page with ads, it turns the visitor off.

Point #4 Key Word Density

Although Google doesn’t release exact details as to how they determine the ads to serve on a given page. We do know that content (and words) of the page that matters.

Before serving ads on a page, then, you might want to check its keyword density to see what words pops up most frequently.

Point #5 Maintain Content Readability

Advertisements should not distract from your content, or else your visitors will be driven away. Make Adsense a cohesive part of your site design, not something slapped in at the last minute or some hastily put up page.

Point #6 Ask Them!

Google knows best about their own programs. If you have any doubt or any question at all, feel free to mail them.
“Please feel free to email us at adsense-tech@google.com if you have additional technical questions or concerns. For general program or account questions, please email adsense-support@google.com.” Continue reading “GENERATION XYZ — ALL YOU NEED TO KNOW ABOUT ADSENSE TO BLAST YOUR INCOME SKY-HIGH — START A BUSINESS — START AN ONLINE BUSINESS”